Lighthouse Light: A Motivation

Lighthouse Light: A Motivation Several July’s ago, I went to a locals show in downtown Santa Cruz. The night air was warm and people were out in shorts and flip flops. It was a 21+ over show at a ba...

Talking About myafton-store

How to Send Info for Promo Blasts

As some of you may have noticed, we are now offering Promo Blasts in the shop on your profile! What that means is that you can buy different types of promo to be showcased on our social media sites. It’s a great way to get your name out there and start making impressions on [...]

Talking About business

The Art of Selling Merch

The Art of Selling Merch Getting stuck behind slow drivers, being put on hold on the phone and paper cuts are among the 50 most annoying things in life based on recent studies. But what landed at # 1, according to, is pressure selling: selling things to people in pressuring situations. As a musician, selling [...]

Talking About afton-artist

Afton Summer Contest Winners

This summer we ran contests for our active artists! We just wanted to take a minute to thank everyone who participated, and let you know that we have a lot more where these came from! On that note, we wanted to recognize our winners and share a little more about them: Born Soul [...]

Talking About afton-artist

Afton Emerging Artist: Vudu

We got a chance to catch up with one of our young and bright upcoming stars: Vudu! We asked them to tell us a little about themself, how they got started, and where they are going with all of it. Here is what they had to say:   – Tell us a little about yourself  [...]

Talking About promotion

Shorty Mack gets a shout out for their Afton Show!

Los Angeles based Shorty Mack got a really cool feature on Digital Journal! DJ does a great job covering information on his recent release, influences, path to success and history as a musician. Coming from the now burgeoning rap scene in Seattle, WA, he has a very accessible sound that you should not miss if [...]

Talking About promotion

Afton’s Perfect List

Afton’s Perfect List Whether you are grocery shopping, Instagramming, making an artist bio, heading over to Ikea to check out that new window merchandising of lamps, or you’re Mrs. Claus hassling your hubby Santa before the holidays, you’re going to make a list. Maybe even check it twice. As an artist, I know making a [...]

Talking About afton-artist

How Afton Helps

How Afton Helps We got some great feedback from some of our artists over the past couple of weeks. Afton provides a wide variety of services and opportunities, so we wanted to hear what was working for people. Whether its crowdfunding for a new project, getting in the right headspace to create, or simply making [...]